Data Analytics for Tire Finished Goods Inventory & Production Planning

Determining target finished-goods inventory levels at Brisa/Bridgestone, a tire manufacturer.

MSc thesis supervised by Assist. Prof. Dr. Murat Kaya. thesis slides code 

The setup

Scale

  • ~11M tires produced in 2020
  • 2 production facilities
  • ~1,800 SKUs
  • 3 sales channels
    • Automotive OEMs
    • 1,300+ domestic sales points (RL)
    • Exports to 87 countries

Planning setting

  • High capacity utilization
  • Production constrained by mold availability
  • Large batches preferred for complex products
  • Inventory investment monitored closely
  • Backorders possible only in the RL channel

Planning needs

  • Decide when and how much to produce each SKU
  • Prioritize SKUs when production opportunities arise

Objectives

  • Minimize finished-goods inventory
  • Increase product availability
  • Minimize production changeovers

We addressed these objectives through three stock cases.

Where our work fits

Company databases Our Inventory Process Product Lists, Priority Scores & Target Values Planners’ Review Aggregate Production Planning Production & Inventory Decisions Calibration SKU dimension data
Developed using inputs from Marketing & Finance, Sales, Planning, and Production.

Output: a prioritized list of SKUs that fall into each of the three stock cases, together with their target weekly-cover values.

The list goes to planners for review before it reaches aggregate production planning, which is what makes it decision support rather than a model output.

01Safety stock

OEM channel

  • Automotive manufacturers operating just-in-time
  • High product availability required
  • Orders updated frequently

Fixed vs dynamic TWCV

Inventory is set according to Target Weekly Cover Value (TWCV), the number of weeks for which inventory should cover forecasted demand.

  • Current approach: Keep inventory to cover the 2.5 weeks’ forecast.
    • That is, TWCV = 2.5 for all OEM SKUs.
  • Our approach: Customized and dynamic TWCV
    • product-dependent (between 2–5 weeks)
    • time-dependent (modified over months based on forecasts)
  • Production decision if Current Weekly Cover Value (CWCV) < TWCV
    • Production may not start immediately due to constraints.

Capacity Utilization (CU) Definition

For each month t in the horizon, Capacity Utilization (CU) is

CUt = Forecastt / ProductionCapacityt

Production Decisions Based on the Capacity Utilization (CU) Values
Capacity Utilization Required production weeks Assigned TWCV
0 ≤ CU ≤ 0.25At most one-week2
0.25 < CU ≤ 0.50At most two-weeks3
0.50 < CU ≤ 0.75At most three-weeks4
CU > 0.75At most four-weeks5
TWCV Assignment Algorithm
Data: Capacity Utilization: Forecast / Prod. Capacity
Result: Targeted Weekly Cover Value for the t months

initialization: t = 1; weight W such that 0 ≤ W ≤ 1
while length of decision horizon ≥ t do
  if length of decision horizon − t ≥ 3 then
    C_t = W × max{CU_t, CU_{t+1}} + (1 − W) × max{CU_{t+2}, CU_{t+3}}
  else if length of decision horizon − t = 2 then
    C_t = W × max{CU_t, CU_{t+1}} + (1 − W) × CU_{t+2}
  else if length of decision horizon − t = 1 then
    C_t = W × CU_t + (1 − W) × CU_{t+1}
  else
    C_t = CU_t
  end

  if 0 ≤ C_t ≤ 0.25 then
    TWCV_t = 2
  else if 0.25 < C_t ≤ 0.50 then
    TWCV_t = 3
  else if 0.50 < C_t ≤ 0.75 then
    TWCV_t = 4
  else
    TWCV_t = 5
  end

  update t = t + 1
end

W used for smoothing of TWCV values between consecutive months

Dynamic TWCV for a sample SKU

The proposed target changes over time, while the current approach remains fixed at 2.5 weeks.

Weeks of forecast cover 5 4 3 2 Dynamic TWCV Fixed 2.5 Nov 21 Dec 21 Jan 22 Feb 22 Mar 22 Apr 22 May 22 Jun 22 Jul 22 Aug 22 Sep 22 Oct 22 Nov 22 Dec 22

Estimated inventory impact across SKUs

Based on November 2021 inventory levels, the counterfactual estimate is ~6% lower total inventory.

Illustrative SKU inventory changes observed level above proposed target observed level below proposed target SKU 9 8 2 5 11 1 3 10 6 7 −120 −60 0 +60 +120 Δ (proposed − observed)

02Prebuild stock

Which products should be prebuilt before peak demand?

Seasonal Demand

Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec MONTHLY ORDERS, ONE WINTER TIRE Peak demand

Three alternatives to meet peak demand

01 Pre-build inventory

Produce earlier and hold inventory.

Inventory cost and risk.

02 Produce during peak months

Meet demand during the season.

Limited by SKU-based mold capacity and overall capacity.

03 Backorder

Fulfill demand later.

Dealer dissatisfaction and order cancellations.

To identify which products should be prebuilt before peak demand, we defined four product dimensions.

Product dimensions

Dimension Definition Weight
Annual sales annual sales volume 16.1%
Seasonality proportion of orders in the top two months 6.0%
Capacity insufficiency peak-month demand / peak-month production capacity 48.5%
Backorder tendency largest quarterly order-sales gap relative to annual sales 29.4%

Scores were normalized to [0,1], and weights were determined through an AHP study with Brisa managers.

Prebuild Priority Score

The four normalized dimensions are combined into the weighted Prebuild Priority Score.

PPSi = 0.161Ai + 0.060Si + 0.485Ci + 0.294Bi

where Ai, Si, Ci, and Bi are normalized dimension scores.

Example SKU Profiles

PPS7 = 0.89
Normalized score profile for anonymized Product ID 7 Annual sales is 0.69, seasonality is 1.00, capacity insufficiency is 0.87, and backorder tendency is 1.00. The reported Prebuild Priority Score is 0.89. Annual sales 0.69 Seasonality 1.00 Capacity insufficiency 0.87 Backorder tendency 1.00
PPS14 = 0.84
Normalized score profile for anonymized Product ID 14 Annual sales is 1.00, seasonality is 0.23, capacity insufficiency is 0.99, and backorder tendency is 0.63. The reported Prebuild Priority Score is 0.84. Annual sales 1.00 Seasonality 0.23 Capacity insufficiency 0.99 Backorder tendency 0.63
PPS19 = 0.79
Normalized score profile for anonymized Product ID 19 Annual sales is 0.23, seasonality is 0.97, capacity insufficiency is 0.83, and backorder tendency is 1.00. The reported Prebuild Priority Score is 0.79. Annual sales 0.23 Seasonality 0.97 Capacity insufficiency 0.83 Backorder tendency 1.00

Different dimension scores can lead to similar Prebuild Priority Scores.

Other approaches we tested

  • Hierarchical clustering: 4 dimensions, weighted Euclidean distance
  • k-means: 3 weighted dimensions, with seasonality as a filter
  • Fuzzy c-means: 2 dimensions, with soft cluster membership
  • Decision tree: assign newly launched SKUs to existing classes

For segmentation variants, diagnostics, and classifier details, see the thesis or slides.

03Cycle stock

Strategic-mix products

  • High gross margin (think Ferrari tires :) )
  • High strategic importance
  • Relatively low sales volume
  • Mostly large-size tires

The trade-off

Current: relatively small batch sizes → high setup cost
Proposed: produce selected products in larger batch sizes

Availability Production changeovers Inventory cost OPERATING BALANCE

The challenge was finding the right balance between availability, production changeovers, and inventory cost.

Dimensions

Dimension Definition Weight
Strategic priority manager-assessed importance of the product 25%
Production complexity production setup cost/time, approximated using rim size 12.5%
Gross margin product profitability 12.5%
Inventory turnover sales relative to average inventory, indicating unsold-stock risk 50%

Dimension scores were normalized to [0,1].

Cycle Stock Priority Score

The four normalized dimensions are combined into the weighted Cycle Stock Priority Score.

CSPSi = 0.25Si + 0.125Pi + 0.125Gi + 0.50Ii

where Si, Pi, Gi, and Ii are the normalized dimension scores.

Discussion & Conclusions

Status in 2022: Being implemented by the Analytics department of the company.

Other questions that our study sheds light on

  • For which SKUs should the company purchase more molds and increase production capacity?
  • For which SKUs should preorder incentives to dealers be increased or decreased?
  • Which SKUs should be promoted in sales channels at certain times of the year, based on their weekly-cover inventory levels?

Other potential product dimensions for segmentation

  • Forecast accuracy
  • Product substitutability
  • Lifecycle stage
  • Supply risk